MANAGING CONSENTS

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MANAGING CONSENTS

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MANAGING CONSENTS

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We now look at Managing Consents

We now look at Managing Consents

For business to continue to maintain effective communication channels with their customers, (B2C and B2B) there are a number of legitimate ways to achieve this through the combination of regulation provision of the ICO. For most businesses the 'crux' of the provision for customer contact campaigns are between Contract, Consent or Legitimate-Interest Legal Basis. 

Our GDPR accredited professionals help you through this process of understanding - our solutions are designed to allow continued communication with your customers through any choice of Legal Basis.

In the countdown to the implementation of GDPR on 25th May 2018

OBWIN is a compelling, FAST and effective solution for ‘Get-Consent’ Campaigning should this be an appropriate and effective course of action. Note, we now offer fully-serviced outreach campaigning from our UK contact centre operation with possibilities to migrate the campaign seamlessly between parties.

For new campaigns, consent tags are processed through the data on-boarding process.  Where consent provides the Legal Basis for the campaign, the client administrator will simply choose the consent type between blanket (i.e. all dataset) or individual (i.e. consent tagged to each record)

Maintaining Consents is a continual requirement of the new regulation with a 2 year communication interval between consent confirmation.  We view and maintain consents through the following screen standard.

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